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Rock Island, Ill. (May 1, 2025) — Royal Neighbors of America, a nonprofit life insurance organization, announces the appointment of Celena Anderson as its new Executive responsible for Human Resources and Membership Engagement.

Ms. Anderson brings nearly 20 years of strategic HR experience to Royal Neighbors, with a track record of leading organizational transformation and scaling human capital strategies across diverse industries. Most recently, she served as Chief Human Resources Officer at NFW, where she helped guide the start-up company through critical stages of business maturity, including international expansion strategy and executive-level fundraising efforts.

“Celena’s combination of leadership, innovation, and deep expertise in HR strategy makes her an ideal fit for our growing organization,” said Zarifa Reynolds, CEO and President of Royal Neighbors of America. “Her passion for people, paired with a strong foundation in organizational development, will be instrumental in strengthening our already incredible employee culture and deepening member engagement across the country.”

Ms. Anderson is a certified Professional in Human Resources (PHR), a SHRM Certified Professional, and earned the FLMI (Fellow, Life Management Institute) designation from LOMA. She holds a Master of Science in Human Resources Management and a Bachelor of Science in Business Management with a concentration in HR from Millikin University.

About Royal Neighbors of America

In 1895, nine founding women created a membership community. They were one of the first to make life insurance accessible to women. Now, 130 years later, Royal Neighbors remains committed to its mission of Insuring Lives, Supporting Women, and Serving Communities℠. The organization’s 280,000+ members, chapters, employees, and appointed agents across the country drive the mission through localized volunteerism and philanthropy programs making social impact the cornerstone of their work.

Royal Neighbors members experience Insurance with a Difference℠  through their tailored life insurance and annuity products, opportunities to make an impact in their communities, savings on prescriptions, health screenings, grief support, and more.

In 2020, Royal Neighbors was upgraded to “A Excellent” (3rd highest out of 13) by the AM Best Company for overall financial strength and ability to meet ongoing obligations to certificate holders. The rating was affirmed in December 2024. In 2024, Royal Neighbors delivered $43.85 million in Social Good impact and record revenue. In 2024, Royal Neighbors received its eighth Great Place to Work® certification and was rated as a 2025 Best Insurance Company by Forbes. For more information about Royal Neighbors of America, go to royalneighbors.org.